
ABOUT MUHAMMAD UMAR
Meet the person you’ll work with
I’m Muhammad Umar, founder of UmarRanks. I stay close to the website, the data and the decisions, so you are not separated from the person thinking through the work.
UmarRanks is intentionally founder-led: direct communication, clear ownership and recommendations I can explain without hiding behind reports or account layers.
Direct access
You work with the person doing the thinking and the work.
Evidence before opinions
Recommendations start with what the site and market are actually showing.
Clear ownership
You know who is responsible for each recommendation and what happens next.
What you can expect
You can expect direct communication, useful context and clear responsibility throughout the work.
Straight answers
If something is a priority, I’ll explain why. If it is not worth doing yet, I’ll say that too.
Context before checklists
Recommendations should fit the website, market, available resources and business priorities.
Direct ownership
Questions and decisions should stay close to the person responsible for the SEO work.
Results I can point to
A few concrete examples from existing case-study work.
211K → 307K
Organic impressions for a B2B service consultancy
39K
Impressions built from a standing start in a new market
100/100
Technical site health with zero errors
Who I work best with
A good working relationship depends as much on expectations as it does on expertise.
This works well if
You want direct access to the person thinking through the work.
You can share data, business context and commercial priorities.
You value sustainable progress over guaranteed ranking promises.
You want clear reasoning behind recommendations.
This may not fit if
You need guaranteed positions or fixed promises Google cannot honestly support.
You want a high-volume checklist without prioritisation or context.
You prefer several account layers between strategy and delivery.
Want to know whether we’d work well together?
Send me your website and a little context. I’ll tell you whether I’m the right person to help and what I would look at first.