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Audits & Migrations

Redesigns, replatforms and domain migrations are where rankings go to die — unless they’re planned properly. I make sure redirects, rankings and revenue survive launch day.

What’s included

  • Full-stack SEO audit before any rebuild
  • Redirect mapping (old URL → new URL, no gaps)
  • Pre-launch and post-launch QA checklists
  • Rankings & traffic monitoring through the transition
  • Rollback plan if something goes wrong

How I approach it

  1. Audit and document everything before the rebuild starts
  2. Map every redirect before launch, not after
  3. QA staging against the redirect map
  4. Monitor daily for the first two weeks post-launch

Planning a migration?

Send me the details before you touch anything — redirect mapping starts before launch, not after.